Category: Eyewear Technology



Action Sport Optics blog is a service of ActionSportsOptics.com learn more about eyewear technology from the best brands of sunglasses and athletic goggles for skiing and snowboarding, lifestyle optics, and sunglasses for sports. Visit ActionSportOptics.com where eyewear is our vision, we pride ourselves in the great products, from the best brands, and superior service.

Under Armour Storm Lenses

Under Armour Performance Eyewear presents all new lens technology for spring 2014 with the all new Under Armour Storm Lenses. The Under Armour Storm Lens was created in collaboration with world optics leader Carl Zeiss Vision, these lenses represent the peak of innovation and combine anti-corrosive and hydrophobic technology, ANSI Z87.1 impact resistance & premium polarized filters that obliterate the glare from the water, snow & road.  Optics by Carl Zeiss Vision is synonymous with the highest quality optics, for over 100 years Zeiss has tested and delivered nothing but A class lenses for sport & lifestyle optics.  The Under Armour Storm Lenses are the ultimate performance lens for every active lifestyle and especially perform well in, on & around the water with Elite Performance Polarization which provides maximum glare reduction and delivers true optical clarity with 100% UVA UVB UVC protection.  Talk about protection & impact resistance, these lenses are ANSI Z87.1 rated which means they possess and passed high impact resistance tests and are up to 10 times more impact resistant that your standard Polycarbonate lens.  In addition, the Under Armour Storm lenses are repellant to oils, salt water, insect repellant, sunscreen & are a breeze to clean.

Click image to view a full selection of Under Armour Performance Eyewear with Storm Lens technology:

Under Armour Storm Lenses
Visit Action Sport Optics, for a full selection of Under Armour Performance Eyewear with Storm Lens technology. At ASO, we are leaders in sport & lifestyle optics and pride ourselves in great products from the leading brands backed up with superior customer service, product knowledge & fast shipping.  Eyewear is our vision!

 

 

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2015 Snow Goggle Preview

Action Sport Optics2015 Snow Goggles preview from Action Sport Optics is an overview of the top of the line ski & snowboard goggles coming down the pipes for the 2014-2015 winter season from the leading industry brands.  For the 2015 winter season, it is all about larger frames with a increased field of vision, quick & easy lens interchangeability with progression and innovation in technology, graphics & lens applications while keeping in line with current trends, colors & graphics.

From Smith Optics is the 2015 Smith I/O7 , the top of the food chain in the 2015 Smith goggle line the Smith I/O7 is the newest evolution of the popular I/OX and I/O. With the  Smith I/O7 you get the the all new Single Pivot Quick Release Lens system, the ultimate in lens interchangeability technology .This goggle is equipped with the largest spherical lens possible with the highest end features available in the market including quick & easy lens interchangeability, spherical Carbonic TLT Lens, 5X anti fog inner lens, vaporator lens technology & helmet compatibility with the all new dual axis outriggers. The 2015 Smith I/O7 ranges in price from $125.00-$285.00 & includes a bonus low light lens.

Click product image to learn more & see available frame options:
Smith I/O7

2015 Nike Goggles

Nike 2015 Goggles2015 Nike Goggles for skiing and snowboarding will officially hit the market in the fall of 2014!  With Nike having a strong presence in the snow world with top athletes in both skiing and snowboarding it was only a matter of time for the new goggle collection. The 2015 Nike goggles consist of 3 new frames with all the technology, style and high end features with superior materials and craftsmanship that you would expect from an iconic brand like Nike.  At Action Sport Optics, we pride ourselves in great products from the leading brands and after viewing the new line of Nike goggles first hand, we can’t wait to get these in stock for fall 2014 and are excited to be one of the first Nike Goggles authorized online dealers.

Nike Command Goggles
MSRP $240
MSRP Transition Lens $330.00

Nike Command GogglesThe Nike Command Goggles are designed for a ultimate field of view and is the top of the line frame for the 2015 Nike Goggles collection. The Nike Command is a large fitting frame with all the features you would expect from a $200 + goggle including Spherical Polycarbonate lenses, large fit, easy lens interchangeability, flexible TPU strap, bonus lens included, and Transitions Photochromatic lens technology on select options.

Anon Optics really set the bar high with the Anon Magna Tech Lens technology in both the Anon M1 and M2 series, the benchmark for magnetic lens technologies with quick, easy & accurate lens change outs. For 2015 Anon Magna Tech Lens technology is being introduced in a new frame just for women, the all new Anon WM1. With a women specific design and all the premium technology available in high end goggles the Anon M1 is the leader of the pack for womens specific goggle frames for 2015. The Anon WM1 Goggle MSRP Price is $219.95 and comes with a bonus 2nd low light lens.

Click product image to learn more & see available frame options:
Anon WM1

The successful  Anon M2 continues on with updates in lens technologies, graphics, colors & adds a pro model to the line up w Anon team freeskier Eric Pollard.  Every Anon M2 comes with a bonus low light lens and they range in MSRP price from $219.95 t0 $239.95.

Click product image to learn more & see available frame options:
Anon M2 Eric Pollard

The 2015 Anon Mig is a new frame in the Anon collection that features  fully integrated full face protection with a face mask that is magnetically integrated on the frame and is easily and quickly removeable if you don’t want to use! The 2015 Anon Mig MSRP price is $189.95 with face mask included!

Click product image to learn more & see available frame options:
2015 Anon Mig

For the 2014-15 season Dragon Alliance is introducing a all new frame the Dragon APX2 which is a evolution of the very popular and successful APX series.  The biggest new feature of note in the Dragon APX2 series is the all new Swiftlock Technology which very well could be the fastest & easiest lens interchangeability system available on the market. Dragon Swiftlock Lens Technology allows the user to change lenses instantly using a small locking lever integrated into the goggle frame, simply flip the levers up to release the lens, pop in the new lens, and lock it down and your off and running. Adapt Instantly with the all new Dragon APX2! The Dragon APX2 MSRP price ranges from $260-$300.

Click product image to learn more & see available frame options for purchase:
Dragon APX2

POC Sports goggles have been on the up & up no doubt about it,  for 2015 POC has up graded the top of the line goggle, the POC Lid goggles with premium Carl Zeiss Lenses.  Carl Zeiss is recognized and revered for the best in class optical expertise for over 100 years, you just don’t get better quality in the lens department.  The POC Lid is a super wide vision frame-less goggle with all the high end features you would expect including a huge field of vision, frame less construction, anti fog + scratch treatments, easy lens interchangeability, triple layer face foam & a silicone ribbed strap. The 2015 POC Lid goggle comes in at a MSRP price of $199.95.

Click product image to learn more & see available frame options:
2015 POC Lid Scott USA officially entered the quick lens interchangeability market in the 2013-14 season with the very successful Scott LCG goggle. This frame proved to be a winner and won industry related awards for innovation. For the 2015 season Scott continues on with the top of the line 2015 Scott LCG with updated graphics, colors & new lens options. the Scott designers mission was complete with a simple, reliable lens interchangeability system, you simply slide the lens slider to disengage the lens, put in your new lens, and use the slider again to lock the lens in place and your on your way!  Every Scott LCG goggle comes with a bonus low light lens with a ultra low profile lens case that fits in your jacket pocket. The 2015 Scott LCG Goggle has a MSRP price of $184.95.

Click product image to learn more & see available frame options:

2015 Scott LCG

Scott has another NEW frame in the 2015 Scott Goggle collection of note which is the all new Scott Linx Goggle. The Scott Linx goggle has looks that kill with high end technology and features to back it up. With an excellent field of vision, skeleton frame construction, Scott Fit system technology for a customized face & nose fit & a spherical lens design that makes replacement simple. The all new Scott Linx keeps its eye on the prize–the mountain. The all new Scott Linx goggle has a MSRP price of $159.95

Click product image to learn more & see available frame options:
Scott Linx Goggles

Spy Optics  stepped into the quick lens interchangeability arena is the 2013-14 system with Spy Doom Goggle and for the 2014-15 season has introduced the new Bravo frame with the successful Locksteady Quick Lens Change technology. Just Push, Pop & Lock and it’s a done deal!  Also of note in the 2014-15 Spy Goggle collection is the introduction of Spys revolutionary Happy Lens Technology which will be available on goggles through out the collection.

Click product image to learn more & see available frame options:
Spy Bravo GogglesSpy Happy Lens
Electric California
 Officially enters the quick lens interchangeability market for the 2014-15 season with the all new & highly anticipated Electric EG3.  Built on the original market leading technology of the original over sized goggle the Electric EG3 features the new Press Seal lens system that ensures an air tight lens to frame seal while delivering user friendly, quick and easy lens swap technology. If your looking for a goggle with world class optics, quick and easy interchangeability, and an unlimited peripheral vision the all new Electric EG3 is a top contender.  The Electric EG3 goggle has a MSRP price of $219.95 and comes with a bonus low light lens included.

Click product image to learn more & see available frame options:
Electric EG3 GogglesElectric EG3 GogglesVisit Action Sport Optics, for 2015 Snow Goggles, ASO is your #1 online source for action sport & lifestyle related optics. We pride ourselves in great products from the leading brands, superior customer service & fast shipping. Eyewear is our vision!

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2015 Nike Goggles

Nike 2015 Goggles2015 Nike Goggles for skiing and snowboarding will officially hit the market in the fall of 2014!  With Nike having a strong presence in the snow world with top athletes in both skiing and snowboarding it was only a matter of time for the new goggle collection. The 2015 Nike goggles consist of 3 new frames with all the technology, style and high end features with superior materials and craftsmanship that you would expect from an iconic brand like Nike.  At Action Sport Optics, we pride ourselves in great products from the leading brands and after viewing the new line of Nike goggles first hand, we can’t wait to get these in stock for fall 2014 and are excited to be one of the first Nike Goggles authorized online dealers.

Nike Command Goggles
MSRP $240
MSRP Transition Lens $330.00

Nike Command GogglesThe Nike Command Goggles are designed for a ultimate field of view and is the top of the line frame for the 2015 Nike Goggles collection. The Nike Command is a large fitting frame with all the features you would expect from a $200 + goggle including Spherical Polycarbonate lenses, large fit, easy lens interchangeability, flexible TPU strap, bonus lens included, and Transitions Photochromatic lens technology on select options.

Nike Transitions Lens

Nike Transitions LensThe Nike Transitions Lens is the ultimate in Photochromatic lens technology, these adaptive lenses automatically darken or lighten in response to changing light conditions.  You will have all the bases covered with a Visible Light Transmission of 33% – 79% making these perform in both low light & sunny conditions eliminating the need to swap lenses.  The Nike Transitions lens is color optimized to improve clarity, enhance contrast & increase depth perception, the Transitions lens is available on select Nike frame options, but not all.

Nike Khyber Goggles
MSRP $230
Nike Transitions Lens MSRP $330

Nike Khyber GogglesThe Nike Khyber goggles are a large fit frame that are ready to adapt and are the ultimate frame for helmet compatibility with a PC/ABS blended material outrigger that offers an incredibly secure helmet fit.  Also with quick lens interchangeability, Polycarbonate Spherical lenses, bonus lens included, and Transitions photochromatic lens available on select options.

Nike Fade Goggles
MSRP $190

Nike Fade GogglesThe Nike Fade Goggles are a  medium fitting classic style frame with modern function and a very clean aesthetic. With seamlessly fused materials for maximum comfort, quick & easy lens interchangeability & all the quality materials and craftsmanship you would expect from a high end goggle, your bases are covered. Every pair of Nike Fade Goggles come with 2 Polycarbonate Cylindrical lenses, 1 for sunny conditions & a bonus lens for low light days.

Other features you can find through out the 2015 Nike Goggles collection include flexible polyurethane frames, triple layer face foam with Therma fit lining, attention to fine details, air mesh venting with water repellant coating, flexible TPU strap over molds & anti fog / scratch treatments.  The Polycarbonate lenses offer 100% UV protection and exceed CE and ANSI impact resistance standards and are available in many tints that cover the spectrum of visible light transmissions with Ionized mirrored finishes with anti fog /scratch treatments.  The Nike Speed Change Lens system quickly & easily swaps lenses with a push and pull bracket with a fully sealed gaskets.

Visit Action Sport Optics for 2015 Nike Goggles, ASO is your #1 online source for action sport & lifestyle related optics. We pride ourselves in great products from the leading brands, superior customer service, product knowledge & fast shipping.  Eyewear is our vision!

 

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Smith Archive Collection

The Smith Archive Collection is brand new collection from Smith Optics for spring 2014!  80’s and 90’s sunglass styles are making a strong comeback, and knowbody did it better then Smith Optics. To celebrate this history, Smith introduces 5 styles from the past  into the 2014 Smith Archive Collection.  Each piece are exact re makes of original Smith frames from the past 35 years, each style is labeled with original year and offered in multiple color ways.  The entire Smith Archive collection is produced with all the quality materials & craftsmanship Smith Optics is known for including Carbonic TLT Polarized or non polarized lenses, Proprianate frames, adjustable wire core temples, barrel optical hinges & 6 base lens curvatures.

The Smith Marvine Sunglasses circa 1993
Smith MarvineThe Smith Marvine has been buried in the vaults for decades! With an iconic circular frame and distinctive round shape & vintage curves the Smith Marvine sunglasses are a true classic.  The Smith Marvine proudly pays homeage to generations of free spirited, creative, and thoughtful intellectuals.

Smith Mt. Shasta Sunglasses Circa 1993

Smith Mt ShastaThe Smith Mt Shasta is a refined cat eye shape that is totally awesome!  The Smith Mt. Shasta sunglasses can dress up an easy weekend or make you stand out in any crowd!

Smith Delano Sunglasses Circa 1993
Smith DelanoThe Smith Delano sunglasses are a true winner from the past with classic cool, wearability, sleek lines & subtle surface details, the Smith Delano oozes style!

Smith Cheetah Sunglasses circa 1988

Smith CheetahThe Smith Cheetah is an iconic cat eye silhouette with youthful energy elevated by an aura of glamour! Smith Cheetah sunglasses are a forever young look that strikes the ideal balance of classic form & function.

Smith Cornice Sunglasses circa 1991
Smith Cornice SunglassesThe Smith Cornice sunglasses are a bold style with sharp aesthetic that is big but not brazen! You can appreciate the confident straight brow line that will give you a little style & attitude. Don’t be scared to drop in on the Smith Cornice! They will reward you with extra style points.

Visit Action Sport Optics for the Smith Archive Collection, ASO is your # 1 online source for action sport & lifestyle related optics. We pride ourselves in great products from the leading brands, superior customer service & fast shipping. Eyewear is our vision!

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